DeCabana is one of the top online retailers of the Joseph Ribkoff designer brand. For busy women on-the-go who need a wardrobe to express their statement of style with an elegant touch, the specially designed collection Joseph Ribkoff offers is an excellent solution. Since 1957, their exquisite selection of high-end women’s fashion has guided women around the world in making the perfect decision about what to wear for work, social events, and on cruises or in tropical resorts. DeCabana sells and ships world-wide, providing customers with exceptional service after the sale, and extending a price match guarantee that gives confidence in finding the best price for the new additions to one’s wardrobe.


DeCabana came to our team for a new website design, an online store powered by a premium E-Commerce platform, conversion optimization, and a digital marketing strategy. We provided them with a modern and trendy design that displays an image of luxury and matches the quality of the high-end Joseph Ribkoff products DeCabana offers. Their new website is powered by industry-leading E-Commerce platform Magento, and allows them to perfectly display their selection of high-end clothing. Their website was heavily customized to sell their products in different currencies, to various countries around the world, abiding by diverse tax and shipping rules and more. We helped maximize DeCabana’s sales with a thorough and comprehensive conversion optimization strategy. Our team also helped them with a digital marketing campaign to help get their brand to the right people and get their websites the best results possible.


Design | Magento Ecommerce | Conversion Optimization | Digital Marketing